Set Your Goal

Define what you're running before you spend a dollar. The discipline starts here.

1 Goal
2 Funnel
3 Vendor
4 Cleared
Why this step matters: A clear goal up front gives you a measurable target. You can't grade a campaign accurately if you don't know what you were trying to do.
A name you'll recognize later. Example: "Vendor A — Oct Run 1"
Who you're buying clicks from
Affects how the AI grades the campaign
Optional — your headline angle, hook, or campaign theme
Optional — link to the page traffic is going to
How much you plan to spend
How many clicks you're ordering
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